The technology boom that's boosting the small business market with Hooman Radfar

On this episode, Somrat Niyogi, General Manager and Head Of Business Development at Gusto, speaks with Hooman Radfar, Co-Founder and CEO at Collective.

Collective was founded to support the largest and fastest-growing class of entrepreneurs in the world: businesses-of-one.

Today, Hooman covers why entrepreneurs should focus on their passions instead of paperwork, why the SMB market is often overlooked and how entrepreneurs of today can take advantage of the economic downturn.

Highlights include:

- Why the solopreneur niche is getting a bigger spotlight.

- How Collective currently views the freelance market.

- How Collective created its pricing model.

- The balance between vertical and horizontal solutions.

- Advice for businesses that are serving small to midsize businesses.

- How to know when to stay the course versus expanding.

- Tips for founders about to raise money in the next year.

Learn more about Collective at https://www.collective.com/

Any specific guest you'd like to hear on the show? Leave your suggestions at https://www.smbtechinnovators.com/

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This episode of The SMB Tech Innovators Podcast is brought to you by Gusto. Gusto has spent a decade building and testing its payroll, tax filing, and compliance infrastructure, which is available as a robust set of APIs, so you can develop custom-tailored payroll solutions.

For more information, go tohttps://gusto.com/



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